LO3 revision

 start with 


could be a statement, or a question

always link to question

in intro tell the product 


steve neale suggests genre work on repetiotion and difference, keep genres fresh

instance where genre changed or no changed 1980




theory, example, link to question



rick altman; generic pleasures, emotional pleasure, intelectual pleasure, visceral pleasure, 1999


jason mittel; industry uses genre comercially 1999


david buckingham genres are in a constant process of negotiation and change    1993


strauss binary opposite narrative theory 1958

cook  cause and effect   1985


todorov conventional structure equilibrium.........  1977


barthes narrative codes    1977

action code and enigma code


mulvey male gaze   1975alvarado racial representation   1987  ethnic minorities are limited


hall prefereed meaning  1997

steryotypes 

steryotyping tries to fix the preffered meaning


newman  working class as societys problem 2006

media represent working class

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